November 17, 2021
Supply Chain Holiday Blues: Questions & Answers for Marketers.
It’s not just the title track of the 2021 Holiday Season. This year’s supply chain issue is a heavy dose...
Continue Reading
News
October 20, 2021
Jack-o-lanterns. Skeletons. Candy. And the $10 billion in sales? … PART OF IT.
If you have not yet seen SNL’s Haunted Elevator (ft. David S. Pumpkins) skit, you’re missing out on the brilliantly...
Continue Reading
July 20, 2021
Health plans should expect record ACA enrollments in 2022 — thanks ARP!
Back in April we promised to follow up on the American Rescue Plan’s (ARP’s) impact on the health insurance market....
Continue Reading
June 10, 2021
Why your marketing plan MUST consider short-form video.
If you’ve been wondering if it pays to make the leap from online image ads to short-form video the answer...
Continue Reading
May 24, 2021
A Quartet of Awards — Music to our ears.
Awards season is back for 2021 and Direct Choice is off to a strong start. Last week, our team attended...
Continue Reading
May 10, 2021
TikTok ‘til you drop. Why and how to use social media’s fastest growing app.
Did you know TiKTok is the fastest growing social media platform of all time? According to the Digital Marketing Institute,...
Continue Reading
April 14, 2021
American Rescue Plan equates to huge opportunities for insurers
Here at Direct Choice, we’re capitalizing on a new wave of marketing opportunities for our health insurance clients brought on...
Continue Reading
March 11, 2021
One year into the pandemic … thoughts from Direct Choice
It goes without saying that we are eager to put the pandemic in the rear-view. Up ahead but not yet...
Continue Reading
February 10, 2021
Why it was good to see some Big Brands sit out the Super Bowl
For marketers, the Super Bowl traditionally begins in the summer when budgets and creative ideas are set in motion. This...
Continue Reading
February 1, 2021
Marketing Year 2021 – More social, influential and self-aware than ever
As we enthusiastically leave 2020 behind us and wonder what the new year will bring, we have some predictions for...
Continue Reading
🎉 We are thrilled to announce that Direct Choice, Inc., in partnership with @centercityfilmvideo , won two Telly Awards! 🎥✨
🥈 Silver Telly in the Insurance category for Jefferson Health Plans` "Reshape Your Medicare" campaign
🥉 Bronze Telly in the Insurance category for Blue Cross NC`s "Yes Plan 2" campaign
A huge thank you to our incredible team and partners for their dedication and creativity. We couldn`t have done it without you! Here`s to many more successful campaigns ahead. 🥂
#TellyAwards #DirectChoice #CenterCityFilmAndVideo #BlueCrossNC #JeffersonHealthPlans #AwardWinningCampaign
Had a little sprinkle last week for our Production Director, Tom Mellon! He and his wife Marghi are expecting an addition to the family in May. Delicious lunch @whitedogwayne ! Best Wishes Tom and Marghi!!
Direct Choice was honored to present this check to Alex Archawski from the Greater Philadelphia Veterans Network (GPVN). GPVN’s mission is making Greater Philadelphia the Best Place For Veterans. #phillyvets #gpvn #communitymatters #givingback
To celebrate the sentiments of peace, love and understanding, this year we are contributing to the Greater Philadelphia Veterans Network, who work to make our city the best place for Veterans. Happy Holidays from Direct Choice Inc!
#Phillyvets #GPVN #HappyHolidays
A fun time and great food at our annual holiday luncheon and gift exchange held @autographwayne! Many alcohol-related gifts beginning with the letter “I”! Thanks Nick! (We missed you Beth!) #happyholidays #whiteelephant #funholidaytimes
Open Enrollment is here! We had so much fun with our partners from @centercityfilmvideo filming 🎥 an ACA Open Enrollment commercial for @BlueCrossNC 💙🧳promoting their “Yes” Plan that has it all. Did we have fun? That’s a BIG YES! 📈When it comes to lead generation marketing in healthcare, our successful campaigns speak for themselves. #aca #openenrollment #healthcare #bcncyesplan
Had a fun and informative time at the @BCAPhilly Hospitality Breakfast last Friday. Speaker @TarynSouthern gave a thought-provoking presentation focused on how AI is changing our world. #ai #aimarketing #bcaphilly
Proud to report that Direct Choice picked up 2 Benny Awards last night in the digital/social media marketing categories - Congrats to All!! #pdma #bennyawards #socialmediamarketing #digitalmarketing
This holiday season, we’re continuing to support @philabundance to help them end hunger in our local communities. Happy Holidays from Direct Choice Inc! #philabundance #happyholidays
Lot’s of fun was had by all at DCI’s annual holiday party held at #333belrosebarandgrill Great food and our traditional white elephant, but with a little change up at the end to keep things interesting 😊. Thanks Nick!
Kudos for Direct Choice at the PDMA Benny Awards last night. DCI won the top award in 3 categories PLUS WON BEST IN SHOW! Congrats to ALL #PDMA #bennyawards
Here`s something many of us can relate to in the era of virtual meetings - enjoy a good laugh and Happy Holidays from the DCI team! #virtualbloopers #Happyholidays #happyholidays2021